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What is Food

What is Food

What is FoodNick Howarth
Published on: 11/01/2026

Food is any substance that the human body can recognize, digest, and use to build, repair, and regulate itself without causing damage, dependency, or dysfunction. That’s it. No slogans. No pyramids. No branding.

Health
Why Your Supermarket Isn’t as Choice-Driven as You Think

Why Your Supermarket Isn’t as Choice-Driven as You Think

Why Your Supermarket Isn’t as Choice-Driven as You ThinkNick Howarth
Published on: 05/01/2026

You walk into a supermarket thinking you’re surrounded by choice. Hundreds of brands. Endless aisles. Colours, slogans, “new and improved” labels shouting for attention. Here’s the punchline: Most of that “choice” is an illusion.

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